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Trend Briefing SS11: The Transformation Economy
Wednesday, March 9, 2011 from 1:00 PM to 5:00 PM (GMT)
London, United Kingdom
Trend Briefing SS11 : The Transformation Economy
Transformation is upon us. Punk-telligent thinking rules. These might be Biblical-sounding phrases, but because everything from how brands innovate to how they design products changes in a post-recessionary climate, new ways of thinking are required. And for our tenth-anniversary LS:N Global Trend Briefing we identify the trends that are spearheading these changes:
: The Anarconomy Decade – from turbulence to transformation, we examine how anarchic thinking, creative distraction and nothingness days, when non-thinking is crucial, have become the new tools of innovation
: Ubiquitous Gaming Culture – how and why cognitive gaming is set to transform how we shop, think, learn and play as members of Generation D learn to love and live by gaming
: Intuitive Futures – too many choices, so little time to
consider them. Enter choice architects, designers and fluency
planners using cognitive trickery to transform everything from
the products we use to the journeys and decisions we make
: Revivalism – 'Not everybody wants revolution,' says The Future Laboratory co-founder Martin Raymond. 'For many, the recession has been one stress too far.' Hence, we are witnessing the rise of Revivalist thinking, a nostalgic yearning for all things past, comforting and retro – but with a darker twist.
Come to LS:N Global's Trend Briefing SS 2011 to find out how to take your brand to the next level of consumer, employee and network engagement!
DATE : Wednesday 9th March
Venue : Roundhouse, Chalk Farm Road, London, NW1 8EH
Time : 1PM-5PM
PRICE : £495 per seat (£450 if booked before the 1st February - discount code 'earlybird')
When & Where
The Future Laboratory
Established in 2001, The Future Laboratory is a trend forecasting, bespoke research and brand innovation consultancy that runs some pretty fantastic and awe-inspiring events on the side!
Clients currently sharing our thinking include Louis Vuitton, Sony, American Express, MasterCard, Selfridges, Marks & Spencer, General Motors, British Gas, O2, Ikea, Pernod Ricard, Chanel, HSBC, The Body Shop, Condé Nast Media and Woolworths SA.
To make sure our insights are actionable and your time with us is well spent, most events take place at our Elder Street headquarters where you can meet the team, learn effectively, discuss your issues privately and enjoy some of the best food, wine, Champagne and conversation ever.